Challenge
Digitization of case management in the areas of service and maintenance and integration into the existing CRM system
Solution
proCONTRACTS
Result
Shortest ROI cycles, transparency across all contracts, secure creation using templates, fast implementation, multilingual support
CASE
EMS Electro Medical Systems GmbH is a leading manufacturer of medical devices and systems for dental prophylaxis, orthopedics and urology EMS was founded in 1981 and employs around 1 000 people worldwide, with its headquarters in Nyon.
With the expansion of the company and the increase in products and customers, this 1 1 strategy was hardly feasible. As an intermediate step, the company worked with Excel files. With around 40 inquiries a day today, the EMS employees quickly reached the limits of the system. Only one person could work on the Excel list at a time, information was not consistently added or got lost, and it was very difficult to check if all data were up to date.
Since EMS had already rolled out a CRM system from CRMFIRST in 2016 the implementation of proCONTRACTS was an obvious choice proCONTRACTS is a solution for digital, intelligent contract management, that was specially developed for Microsoft Dynamics 365. The solution could therefore be integrated quickly at EMS, and individual adjustments were easily made to the company's requirements. An added value was that employees were already familiar with the logic and look feel of the software interface. This kept training times at a very low number and the ROI paid off within a few months already.
The CRM system introduced by CRMFIRST is primarily used for case management at EMS. All departments work with the system It starts with technical customer service, which records the customer inquiry, continues with customer service, which arranges rental equipment and pickup, and ends with engineering, where all data for the repair is recorded. The final stages are logistics for the return shipment and Customer Service for invoicing. All departments are involved in the process and can view the case and store their data at any time.
Thanks to the new CRM system, all processes were cleanly structured and transparent now, but the contract types for service and maintenance of the individual systems were often very different, sometimes even incomplete. With proCONTRACTS, this is a thing of the past. The EMS employees record the device/ system that needs to be recorded as a case in proCONTRACTS The software displays all relevant information on the respective customer and the equipment Contract modules, that have been checked and agreed upon in advance, are available for the respective service case. The employees can select the contract types that fit the specific system and configure them ready for use. For example, it is possible to specify whether a customer wants a replacement system, a subscription for regular maintenance, or only wants to send in and check the system once. In addition, it can be individually selected whether the contract is to be faxed and signed or whether the digital signature ( is to be used Additional information, such as the desired return date, exchange replacement system, can be stored. EMS employees can use proCONTRACTS to create contracts completely using customized contract templates in several languages and send them to customers directly out of the software system. The customers only have to select and sign the contracts.
»We knew within seconds that this was going to be our new system. The solution enables a lot for our customers and makes our lives so much easier.«
Sabine Singh
First Level Support, EMS Electro Medical Systems
Due to the seamless integration of proCONTRACTS in the CRM system of EMS, all data are in one system There are no breaks, information losses or double entries. Has the customer had a contract before? Which components are new? What was the process last time? With this information, EMS customers immediately feel more comfortable and understood. Another advantage is that the language, in which the customer account is set up, is automatically recognized and the contracts are build in this language. This function represents an added value for an international company like EMS.
Once the contract has been created, it can be sent as a PDF, printed out by the customer and signed. More popular with EMS is the option of sending the contract via link and having it signed digitally using eSignature. The contract record can be viewed fully online proCONTRACTS displays all steps in real time as soon as the customer has digitally signed the contract. This also applies to all further steps in the ongoing process. EMS employees always know in which phase the case is currently in, they can also be actively informed about progress.
An ERP conversion is pending, during which the entire merchandise management system will be updated. Among other things, a portal is being planned in which customers can book appointments directly online. All incoming and existing service cases are to be covered and planned in here, with every detail behind Included rental equipment, available technicians, etc. In the future, this new setup will require an even greater overview in the CRM system and all existing contracts.
»It’s not possible with any other program to display data so clearly and concisely. Even though so many departments and people work simultaneously in one process, we have a very clear overview.«
Sabine Singh
First Level Support, EMS Electro Medical Systems